eKomi (Berlin). Our next StarInsights study (ref # 03052017) focuses on the most reviewed and best-rated Online Event ticketing platforms in Europe and the United States. Following our previous StarInsights on Online Travel Booking agencies, we thought to broaden our research and name the TOP Online Event ticketing platforms.
Nowadays, more and more people purchase event tickets online. The market is growing fast and customers often are uncertain on which platform to use. The need to use a credible and trustworthy vendor is of high importance. Online Event ticketing industry will definitely grow more in the following years. It is time-saving and occasionally even cheaper than queuing the line since not rarely special deals appear when purchasing online.
Customer ratings and reviews are crucial tools for driving traffic to a company’s website, and in boosting revenue – especially when they are integrated into Google search results. As most marketers now recognize, the use of a web-based visual reserved seating software, with easy-to-use state of art features developed and excellent customer service website is only a few components in a modern online strategy.
Public reviews build trust among consumers – and in the competitive Online Event business, high levels of trust and social recommendations are absolutely essential for attracting new customers.
In our StarInsights study, our analysis focused on the most reviewed and best-rated Online Event ticketing platforms. So today the TOP 5 of both categories are presented below!
Most Reviewed Online Event Ticket Platforms:
Eventim is on the top of the list and is currently the most reviewed Online Event ticketing platform with 36.955 active reviews through Google aggregated seller. Viagogo follows on second best position with almost 1/3 fewer reviews and a total of 10.739. ATG tickets are not far behind and get position number three with 7.710 reviews only a few steps in front of Stubhub that occupies position number four with 6.821 public reviews. Last but not least we find in position number 5 TheatreTickets with 5.362 reviews.
And what about the TOP 5 Best Star-Rated platforms?
Seatgeek is top of the line with an amazing 5-star rating! Tickethelp follows with an almost perfect 4.9 although the platform has not received many publicly released reviews up to date. Eventbrite scores 4.8 and occupies position number three but surprisingly it has not released any public reviews offering space for competitors to lead. Joint fourth for Lovetheatre and Theatrepeople as both receive a star rating of 4.7 out of 5.
Our complete list:
eKomi StarInsights™ ( ref.#07042017) study continues with those Online Event Ticketing Platforms that might not have reached the TOP 5 most reviewed positions, but have still received a considerate number of reviews within the last 12 months.
- Ticketcity: ticketcity.com – 4.2 Average Star Rating and 3.984 Active Reviews in the last 12 months across Google Shopping Seller
- Seetickets: seetickets.com – 4.2 Average Star Rating and 3.365 Active Reviews in the last 12 months across Google Shopping Seller
- Tickets Expert: tickets.expert – 4.4 Average Star Rating and 2.018 Active Reviews in the last 12 months across Google Shopping Seller
- Getmein: getmein.com – 4.1 Average Star Rating and 2.018 Active Reviews in the last 12 months across Google Shopping Seller
- TicketOnline: ticketonline.de – 4.5 Average Star Rating and 1.729 Active Reviews in the last 12 months across Google Shopping Seller
- londontheatredirect: londontheatredirect.com – 4.2 Average Star Rating and 3.984 Active Reviews in the last 12 months across Google Shopping Seller
- SeatGeek: seatgeek.com – 5 Average Star Rating and 1.045 Active Reviews in the last 12 months across Google Shopping Seller
- LoveTheatre: lovetheatre.com – 4.7 Average Star Rating and 862 Active Reviews in the last 12 months across Google Shopping Seller
- VividSeats: vividseats.com – 4.4 Average Star Rating and 681 Active Reviews in the last 12 months across Google Shopping Seller
- TheatrePeople: theatrepeople.com – 4.7 Average Star Rating and 474 Active Reviews in the last 12 months across Google Shopping Seller
- LastMinute: lastminute.com – 4.1 Average Star Rating and 405 Active Reviews in the last 12 months across Google Shopping Seller
- SeatWave: seatwave.com – 4.1 Average Star Rating and 249 Active Reviews in the last 12 months across Google Shopping Seller
- TicketHelp: tickethelp.com – 4.9 Average Star Rating and 171 Active Reviews in the last 12 months across Google Shopping Seller
Our analysis continues with companies that have not activated their online reviews in the last 12 months but nevertheless have been rated:
- Eventbrite.co.uk – 4.8 Average Star Rating with no active reviews in the last 12 months across Google Shopping Seller
- Broadway.com – 4.6 Average Star Rating with no active reviews in the last 12 months across Google Shopping Seller
- Ticketbud.com – 3.7 Average Star Rating with no active reviews in the last 12 months across Google Shopping Seller
On this very last part of the StarInsights™ ( ref.#07042017) study, a list of companies that have neither activated their online reviews nor have been star-rated within the last 12 months are presented:
- xing.com – Neither Seller Rating nor Active Seller Reviews to date
- ticketsnow.com – Neither Seller Rating nor Active Seller Reviews to date
- yapsody.com – Neither Seller Rating nor Active Seller Reviews to date
- ticketmaster.com – Neither Seller Rating nor Active Seller Reviews to date
- etix.com – Neither Seller Rating nor Active Seller Reviews to date
- scantickets.de – Neither Seller Rating nor Active Seller Reviews to date
- tickettailor.com – Neither Seller Rating nor Active Seller Reviews to date
- sajilni.com – Neither Seller Rating nor Active Seller Reviews to date
- ticketmaster.co.uk – Neither Seller Rating nor Active Seller Reviews to date
- scorebig.com – Neither Seller Rating nor Active Seller Reviews to date
- scantickets.de – Neither Seller Rating nor Active Seller Reviews to date
- tickettoaster.de – Neither Seller Rating nor Active Seller Reviews to date
- izito.de – Neither Seller Rating nor Active Seller Reviews to date
- etickets.to – Neither Seller Rating nor Active Seller Reviews to date
- tickets.ie – Neither Seller Rating nor Active Seller Reviews to date
“If one of these platforms choose to introduce reviews to their websites, they could potentially grow their market share significantly at the expense of the other, just by moving up their Google ranking,” commented Michael Ambros, eKomi Founder and CEO. “We will keep analysing all data received for online event industry and so we are looking forward to seeing the changes on their rankings in the next 12 months.”
⇒ Want to know more about the power or Ratings & Reviews for your Website? BOOK A DEMO today and get actionable insights for how your business can benefit from valuable customer insight, increased trust, more traffic and accelerated conversions with eKomi.
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