BERLIN, August 22, 2017 – eKomi, the largest provider of user-validated ratings and reviews, has today launched StarInsights™ (Ref.#15082017), a study about Online Sportswear Stores, based on publicly released ratings and reviews in Google Shopping Seller.
This study continues the series of Fashion industry StarInsights™ that previously published the Online Footwear Portals, TOP UK Fashion portals, and UK Online Cosmetics Stores.
Sportswear Market Overview – Predictions for further growth
On a recent BusinessWire article, Laura Wood, analysed the reasons behind the rise of the sportswear industry. She identifies, the rise or sportswear spent per capita, the increase of outdoor recreation, the rise of overweight population, the rise of e-commerce and the increased health awareness as the main driving forces for the continuous growth of the sportswear industry.
The global market for Sports and Fitness Clothing is ” projected to reach up to 231.7 billion dollars by 2024, taking benefit from technology innovation, the evolution of sportswear into a high-street fashion trend and the emergence of low-cost Asian countries as production hubs” quoted in StrategyR.
The Most Reviewed and the Best-Rated Online Sportswear Stores
Sports Direct is top of the line since it managed to collect the impressive number of 128.336 reviews up to date on Google Seller Ratings! It is indeed one of the largest scores we have seen lately in online businesses reviews performance. Decathlon follows in second best position with exactly half the reviews and a total number of 64.236 reviews up to date.
Position number three belongs to JD Sports that collected 15.288 reviews, slightly ahead of Pro: Direct Soccer that managed to get 14.703 active reviews in Google shopping seller! Last but not least, up there together with all dominating online sportswear companies is Cortex Power that occupies position number five and 12.319 reviews up to date.
The StarInsights™ study continues by ranking the TOP 5 Online Sportswear Stores that managed to get the Best Star Rating and are presented hereby:
Four German Online Sportswear portals and one American Store Schuster, HP’s Sport-Shop, The all American Sports Store, Jogging Point and Sport Schrank have all managed to receive an almost perfect 4.9 out of 5 Star Rating, climbing up on top of the best-rated StarInsights™ list on a joint first position!
4.8 out of 5 Star Rating for Online Sportswear Stores
Joint second position for Wiggle (9.426 Online reviews) and Kickz (1.963 Online reviews)! Both online sportswear portals collected a 4.8 out of 5 Star Rating, together with the most reviews of other portals with a similar star rating, a fact that offered them a position on our StarInsights™ list.
Online Sportswear Portals with a similar 4.8 out of 5 Star Rating are Sport-bittl, actionsports, outdoor-renner, roninwear, sportkind, 3s-sports, craft-sports,e-megasport.de and sporthaus-marquardt.
StarInsights™ study presents underneath the complete list of Online Sportswear Portals that have received reviews and ratings in the past 12 months. All data are collected via Google Shopping Seller and are available in public.
- Sports Direct: sportdirect.com – 128.336 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 3.7
- Decathlon: decathlon.de – 64.236 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.7
- JD Sports: jdsports.co.uk – 15.288 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.2
- Pro: Direct Soccer: prodirectsoccer.com – 14.703 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.5
- Cortex Power: cortexpower.de – 12.319 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.7
- Planet-Sports: planet-sports.de – 11.264 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.5
- Wiggle: wiggle.co.uk – 9.426 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- Go Sport: go-sport.com – 7.025 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.1
- Decathlon (UK): decathlon.co.uk – 6.592 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.5
- Exxpozed: exxpozed.de – 5.043 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.3
- Sport-schuster: sport-schuster.de – 4.916 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.9
- Vaola: vaola.de – 4.601 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.7
- MC Trek: mctrek.de – 3.743 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.7
- Sports Check: sportscheck.com – 2.821 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.7
- HP’s Sport Shop: hockey.hps-sport-shop.de – 2.641 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.9
- Sweaty Betty: sweatybetty.com – 2.021 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.6
- Sprinter: sprinter.es – 2.001 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.7
- Kickz: kickz.com – 1.963 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- Sport-bittl: sport-bittl.com – 1.849 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- The all American Sports Store: taass.com – 1.699 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.9
- Action Sports: actionsports.de – 1.154 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- Outdoor-renner: outdoor-renner.de –1.038 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- Sport Direct: sportdirect.com – 906 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.6
- Shed Marks: shedmarks.es – 822 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.7
- e-megasport: e-megasport.de – 732 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- Ron in Wear: roninwear.com – 689 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- Logos of wear: logosofwear.com – 680 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.3
- Sportkind: sportkind.de – 615 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- My-sportswear: my-sportswear.de – 607 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.7
- Jogging-Point: jogging-point.de – 449 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.9
- Trade Inn: tradeinn.com – 401 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.2
- Casal Running: casal-running.com – 358 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.7
- Hervis: hervis.de – 291 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.6
- Craft-sports: craft-sports.de – 280 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- 3s-sports: 3s-sports.de – 279 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- Sporthaus-marquardt: sporthaus-markquardt.de – 250 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.8
- Sportschrank: sportschrank.de – 159 Ratings & Reviews to date across Google Shopping Selling; Ratings from the past 12 months have an average Star Rating of 4.9
Below you may find eKomi StarInsights™ list of online sportswear portals that have been rated although they have not yet released their online reviews into public:
- Very: very.co.uk – 4.8 Average Star Rating but with no active reviews in the last 12 months across Google Seller Rating
- Intersport: intersport.de – 4.7 Average Star Rating but with no active reviews in the last 12 months across Google Seller Rating
- Millet Sports: milletsports.co.uk – 4.6 Average Star Rating but with no active reviews in the last 12 months across Google Seller Rating
- Keller-sports: keller-sports.de – 4.5 Average Star Rating but with no active reviews in the last 12 months across Google Seller Rating
- Decathlon (France): decathlon.fr – 4.4 Average Star Rating but with no active reviews in the last 12 months across Google Seller Rating
Online Sportswear Portals with neither Reviews nor Ratings
Lastly, the StarInsights™ continues with the list of those companies that do not yet collect online reviews and ratings, or they have not yet managed to reach the necessary number of 150 reviews per year in order for them to be publicly disclosed in Google shopping seller.
Especially for those companies that would like to “beat” competition, but have not yet started collected reviews, they seem to “ignore” the necessity of building online trust which will drive more traffic to their online stores, higher retention rates, and loyal customers. It is not a doubt, that companies that do not currently use customer feedback tools, potentially drive themselves to lose online credibility and trust.
- deporvillage.com – Neither Seller Rating nor Active Seller Reviews to date
- runnics.com – Neither Seller Rating nor Active Seller Reviews to date
- decimas.es – Neither Seller Rating nor Active Seller Reviews to date
- alssport.es – Neither Seller Rating nor Active Seller Reviews to date
- base.net – Neither Seller Rating nor Active Seller Reviews to date
- retto.com – Neither Seller Rating nor Active Seller Reviews to date
- sport-conrad.com – Neither Seller Rating nor Active Seller Reviews to date
- maier-sports.com – Neither Seller Rating nor Active Seller Reviews to date
- empire-sports.de – Neither Seller Rating nor Active Seller Reviews to date
- dax-sports.com – Neither Seller Rating nor Active Seller Reviews to date
- karstadtsports.de – Neither Seller Rating nor Active Seller Reviews to date
- my-hyphen.com – Neither Seller Rating nor Active Seller Reviews to date
- sport-saller.de – Neither Seller Rating nor Active Seller Reviews to date
- prodirectsport.com – Neither Seller Rating nor Active Seller Reviews to date
- allsportstore.com – Neither Seller Rating nor Active Seller Reviews to date
- intersport.co.uk – Neither Seller Rating nor Active Seller Reviews to date
- athleteshop.com – Neither Seller Rating nor Active Seller Reviews to date
Reviews and ratings boost revenue-generating activities and inspire even more positive reviews – setting off a “virtuous cycle” in which a well-reviewed website’s popularity continues to skyrocket. Poor reviews, on the other hand, can set off a downward spiral: a site’s sudden disappearance from top search results can abruptly destroy its customer base.
⇒ Want to know more about the power or Ratings & Reviews for your Website? BOOK A DEMO today and get actionable insights for how your business can benefit from valuable customer insight, increased trust, more traffic and accelerated conversions with eKomi.
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